Danyl A. Doyle

Some writing advice takes a whole book to explain. Mark Twain needed one sentence and a joke about bugs. It may be the most memorable thing anyone has said about word choice, and it is just as useful now as it was in 1888. The advice "The difference between the almost right word and the right word is really a large matter—'tis the difference between the lightning-bug and the lightning." — Mark Twain, letter to George Bainton, 15 October 1888, published in The Art of Authorshi